Buy Email lists are something that is not uncommon in our business world
today. Ever since we experience the dot com boom era at the turn of the
millennium, we have seen the internet slowly taking over our business,
our live and our world. What greater way to have access to millions of
people world-wide through the internet and for a business person, that
means millions of potential customers world-wide.
Email marketing strategies require businesses or companies to come up
with email lists to entice more customers to them. Studies have shown
that people like you and I require at least a total of 7 times of
advertising to before we would decide to buy a product. Essentially,
advertising to someone face to face 7 times can be rather irritating and
you most probably would not be able to clinch a deal, however through
email lists, you get to advertise to your potential customers in a
subtle way that they would not recognize it. The catch is, to provide
them the quality information that they are looking for when they sign up
for your email listing. Dodgy information or spam mail would not only
turn the person off, they may even go on to spread a bad word for you
and your business.
With that said, it is no doubt why this article's title is "buy email lists at your own peril". There are lots of email lists sources out
there in the world-wide web. Thousands have come up with millions of
lists to earn a quick buck, but most of them are spam and the email
lists are more often than not emails harvested from the internet. These
are not potential prospects who have opted into an email list and expect
any emails. Using such email lists for your marketing campaigns would
only result in your autoresponder service flagging multiple spam
complaints.
In the field of email marketing, we look into conversion rates
pertaining to the amount of 'readers' of your email lists turning into
actual customers of yours that purchase your items. Like what we said
earlier on, we want them to be advertised to at least a total of 7
times, but how will you be able to achieve that if your potential
customer retracts from your email listing after reading your first email
because it is a spam mail?
Ultimately, the aim of email lists is to increase sales and boost your
business, but if you were to be impatient and want to do it through the
easy way of purchasing pre-made lists with millions of emails at a cheap
cost rather than to create your own list that is personalized, you may
end up losing more than you have made at the start. Start creating your
own lists today, making it as original and personalized as it is;
through this way, you would be able to draw more potential customers as
what you provide is personalized and also original. Before long, you
will be able to see an increase in your customer base and your sales
records.
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